Contractor Marketing

Contractor Marketing Showdown
From: Denver SEO Consultant & Contractor Marketing Blog

I’m pleased to announce I am very near wrapping up our quest to find the best local lead service providers for the home services space… and we’ve got a good chuck on data that is going to blow your mind!

Check back for the 2010 Contractor Marketing Showdown!

A few of the services we’ve reviewed are:

• Service Magic.com
• Best Contractors.com
• Angies List.com
• DoneRight.com
• Team Dave Logan.com
• Renovation Experts.com
• and a few more…

The Juice & Gossip to come soon.

Lakewood, CO., – June 27, 2010 – iClick Creative, LLC., a Colorado based Local Internet Advertising Company announced today the official launch of it’s iClick Chatback Service, a Live, Interactive Sales Representative right on your webpage – here’s the official release…

Live, interactive sales representatives – right on your webpage! Dramatically increase your companies’ conversion rates, and only pay for the quality leads delivered to your doorstep. iClick Chatback is finally here….
A strong online presence in today’s marketplace is quickly becoming an absolute requirement for a business’ success. Recent surveys show that approximately 92% of all consumers research products and services online before purchasing them in stores. It seems there are only two types of businesses left: Those going online, and those going under.

At iClick Creative, we ensure that each of our clients have professional and functional websites to appeal to customers and generate interest. Next, we put the website in front of millions of viewers through the use of groundbreaking SEO and online marketing techniques. Through this process, our clients receive attention from huge volumes of qualified buyers with industry-leading conversion rates. While this process has proven to be extremely effective, we wanted to find ways to take client conversion rates to the next level. After months of hard work and research, we are proud to say we have found a solution with dramatic results.
iClick Creative is proud to announce a new service being offered to our clients starting July 1, 2010 – iClick Chatback.

How iClick Chatback works: Imagine a qualified potential customer who is looking for a professional roofer in the Denver area. The customer conducts a search through Google and finds your website, right on the front page. The customer opens your website and starts reviewing your “About Us” page, but he or she still has more questions about your companies’ qualifications and experience.

With a slew of other roofing companies available on the web, the customer simply returns to Google and browses for another roofing company instead of calling to request more information about your company. Situations like this happen far too often simply because, much like a physical retail store, many potential customers are hesitant to reach out to ask for assistance unless it is offered to them (generally in the form of a sales representative). Situations similar to these can account for the loss of hundreds, or even thousands, of potential customers.

Now imagine the same situation, except this time the customer is automatically greeted by a friendly online representative, right there on the webpage. The representative may ask, “Hi, thank you for visiting ABC Roofing, Inc. Can I help answer any questions you may have about our company?” The customer may then reply, “Hi, do you have any experience with tile roofing?” Now that a dialogue has been started with the customer, one of our online agents may reply, “ABC Roofing has completed several tile roofing projects recently, but each project is a little bit different. Would you like one of our consultants to call you to discuss some of the differences?” The customer agrees and iClick immediately forwards the customer’s name and phone number to your business – turning a potential customer, into a purchasing customer!

What are the costs: Here’s the best part – you only pay for the qualified leads provided to you by our agents. Our modest fee schedules are designed to ensure a consistently high return on investment. After all, our goal is to help your business thrive to ensure a long, continuing relationship with iClick for many years to come.

iClick Chatback services will begin rolling out on July 1st of this year. For personalized pricing, or for further details, call or write to us today!

Brandon Smith
Brandon@iClickCreative.com
Denver SEO
720-560-3548

Contractors – are you a Bottom Feeder or a Professional?

Home Owners, learn how to identify Bottom Feeding Contractors before you hire! You can save yourself headaches and your reputation.

Originally posted at: Denver SEO – Sean Hakes.com

Commerce City Colorado was was just pounded by in some cases baseball size hail and with the pounding hail came pounding storm chasers… Storm chasers are typically known as unethical roofing contractors looking to zap you into an unfair contract and leave you with lasting headaches.

Here are a few of the best local Colorado based Roofing companies that you can trust.

Roof Corp of Metro Denver
303-799-4447

National Home Improvement
303-979-4444

Typically any type of marketing that promotes the drop of expletives it typically a bad thing – not anymore… Now it’s time to learn about contractor marketing that’s leaving contractors dropping bombs of excitement… It’s the all new iClick Live by iClick Websites – local internet advertising that actually works… surprised? You shouldn’t be after all we’re talking about iClick Websites – the leader in affordable online marketing and web design.

While my competitors have been testing out marketing that sounds good yet fails to produce results, I’ve been inside our little iClick Factory along with clients and fellow iClick Marketers developing a localized online advertising strategy that promotes higher than ever seen ROI, Lead Generation while promoting some exciting… because it’s something that actually works, and it works very well.

iClick Live was created for small business owners, by small business owners with some strategic advertising enhancements that are designed to drive advertising cost down while significantly increasing web viability, usability and high performance based conversion rates on our clients websites all backed by a iClick Live Feature that really makes your website come alive and engage users who might not typically contact your business.

Now you too can experience iClick Live. Powerful, Live, Results, Performance.

Learn more above of visit my official Denver SEO blog at http://blog.seanhakes.com.

You can also follow iClick Websites on Twitter.

The Denver Plumbing Scene is funny; everyone is trying to be number 1 for Denver Plumbing as well as various other popular keywords. The competition has been pretty consistent ranging from Applewood Plumbing, Heating and Air Conditioning who has been doing a stand-up job with their SEO as well as Plumbline Services and many others.

Brother’s Plumbing, yet another reputable and established plumbing brand in Denver recently signed up with a company to vamp up their online presence. For many years, Brother’s Plumbing was outranking the best of them online until not long ago when they mysteriously disappeared.

Brothers recently hired a SEO firm to provide them with SEO services in hopes to improvement their rankings – and improvement was just that. Typically a solid SEO game plan involves a pretty aggressive linking strategy combined with with on-page SEO, the firm they’ve hired has made some good changes to Title tags where they replaced Thornton with Denver. The rest of the SEO progress is without a doubt from prior link building and domain name age. I’ve been keeping tight tabs on their link building progress here and it doesn’t seem to be changing much which shows me the overall strategy is based on the Authority which the website already contains and a few simple meta element changes…

Currently I own Denver Plumbing.net which is leased out. I am without a doubt confident that I can partner up with a local plumber and confidently beat out the top players – hands down, period. If you’re a Denver Plumber who wants to attack the Denver Plumbing scene and take on top positions please contact me. You can also check out my Denver SEO Blog here and learn more about my SEO services and how we can both dominate the local Denver Plumbing scene together.

I own a very small, yet successful Denver SEO Firm that produces pretty impressive and affordable online marketing services for contractors and various other types of small businesses alike around the nation… Several months ago a few friends in the local SEO industry who own a very successful SEO agency invited me to join the battle of the SERPs for Denver SEO. In the past I haven’t really ever had a reason to do so more than simply bragging rights. Welp, I decided to join in and its now 4 months later and I’ve seen some pretty great increases in the local SERPS not to mention traffic and calls.

How does this tie into Contractor Marketing? It’s very similar. It’s our goal to help your business dominate its local market. Sure, you’ve heard firms like ours around the nation tell you this before but it’s true and we can show you how we’ve been producing results for contractors around the nation – 1 step-at a time.

Learn more at iclickmediagroup.com today!

FINALLY!!! This is what I have been waiting for with Best Contractors.com. Best Contractors really didn’t take my constructive criticism too well but either way – they’ve produced a new web design that is sleek, sexy and more importantly creates a better experience for home owners looking for contractors – nicely done.

Here’s what it looks like…

I’ll comment more about this topic later.

About BestContractors.com:

BestContractors is a HomeSphere service that provides an unbiased reputable directory of home improvement and repair professionals. Taking the guesswork out of hiring contractors, BestContractors combines the latest in paid local search technology, web-based process management solutions and verified consumer ratings to aid homeowners in the selection of reputable home service professionals.

Our technology delivers objective criteria as well as convenient digital communication tools to both parties which results in a more effective and efficient way of conducting commerce. Each Service Professional is rigorously screened as to their Better Business Bureau standing, current licensing, insurance coverage, years in business and other critical factors in advance of their listing on our site. Additionally, every homeowner project submitted is verified authentic and classified in its scope and urgency before being released to the selected service professionals.

DoneRight, ServiceMagic, Best Contractors, Quality Smith, Contractors.com, Renovation Experts, the list goes on… and on… and on… and on – ok you get the point – there are a GaZillion lead generation providers whom all want to promise the world yet many fail to deliver.

I’ve been involved in the home services space for just about as long as I have been doing Denver SEO work, and that’s about 9 years. During this time I’ve had the opportunity to work first-hand with many of the leading contractor lead services as well as evaluation ROI and other important factors in determining which respective lead service provider drives quality.

Today I am going to talk about DoneRight.com… This is a company who I believe drives value in the fact that they connect home owners with contractors on a 1 to 1 call. This eliminates the need for contractors to track down home owners while giving the contractor a first hand opportunity to set the project estimate.

It’s also a great  home owner experience. Instead of having 5 hungry service pros beating their phone up, they get 1 quality service pro at their disposal.

About DoneRight.com

DoneRight.com (Exclusive Leads, High Connect Rate, High Close Rates)

Launched in 2004, Done Right! currently maintains online home improvement professional service directories across the nation. The Little Orange Book™ was first introduced in San Diego in 2005, then Denver, Houston, Dallas/Fort Worth and Chicago were also added in 2007.

PROS: DoneRight! connects Home Improvement PROs and Home Owners with a 1 to 1 exclusive call. The best part of the DoneRight.com system is the simple fact that contractors don’t have to chase down home owners and second, it’s an exclusive lead for your business.

CONS: DoneRight.com is not in all markets – the markets they are in allow only a select number / group of conttractors. There is a wait list in many markets to join the DoneRight! directory.

For a full list  of Contractor Lead Service Providers, please  check back. I am going to release my ‘full review’ of contractor lead services soon.